Our Promise

PRO:VOKE® is your go to for hair colour problems, whether its banishing those unwanted brassy tones out of your platinum blonde or refreshing your dull tresses into golden locks, we will provide the solutions with proven visible results in just one wash. Our ranges are expertly crafted with industry specialists for your tailored hair colour needs, complete with products that work as hard as you need to deliver the results that you want.

Touch Of Silver is an expertly created range specifically for cool blonde, platinum, white or grey hair that will brighten and restore blonde back to its former glory. The iconic Brightening Shampoo banishes brassy tones in just one wash with a unique active violet pigment that neutralises yellowing in the hair. Follow up with the Intensive Conditioner, with keratin repair complex, for smoother, healthier hair in just one wash.

Liquid Blonde is a new range for the warmer tone of blonde, which has been designed to enhance and refresh dull looking hair in between salon visits. Ideal for caramel, honey or golden blonde hair, use the Colour Infusion Shampoo to add depth of warm golden pigment into the hair, then follow with the Gloss Intensifying Conditioner for a sheer shine finish in just one wash.